• Partners/Sponsors
The Society for Human Resource Management (SHRM) is the world’s largest human resource management association. The Wisconsin SHRM State Council SHRM represents 19 chapters along with national SHRM at-large membership totaling over 6,000 HR professionals across the state.  The council is involved in a variety of leadership and support roles within the human resource management profession.
 
A Partnership or Sponsorship opportunity with the Council creates visibility for your organization and financially supports our efforts to provide up-to-date industry information and education to our members and to serve as a unified voice for human resource professionals.
 
Council Partnership Program
The Wisconsin SHRM State Council offers partnership opportunities limited to ten organizations on an annual basis.
 
Legislative Partner ($5,250) - SOLD (renewal 05/01/2021)
  ** Exclusive - Limited to one organization **
  • Logo displayed on home page of the Council Website for 1 year.
  • Logo will be linked to company website.
  • Logo will rotate with other partners.
  • Partner will provide a monthly educational update on legislation, court decisions and other appropriate employment law topics.
  • Publications will be posted to the council website and included in monthly council communication.
  • Partner will be the headline pre-conference legislative keynote speaker on Wednesday afternoon at the year’s WI State SHRM Conference.
  • Signage at the conference acknowledging the sponsorship.
  • A full page black and white ad in the WI State SHRM Conference program.
  • Listing on the WI State SHRM Conference page as key sponsor.
  • One booth in the state conference exhibit hall.
  • 4 tickets for Thursday lunch and evening event at our October State Conference
  • Listed in the following year website vendor directory
  • Partner will also be key speaker and sponsor at WI State SHRM Legislative conferences.
Educational Partner ($2,750)
** Limited to ten organizations:
  • Logo displayed on home page of the Council Website for one year.
  • Logo will be linked to company website.
  • Logo will rotate with other partners.
  • ½ page black and white ad in the Wisconsin State Conference program.
  • Partner will provide an educational article for forwardHR, the official publication of the Wisconsin SHRM State Council, mailed bi-annually to 6,000 SHRM members & other influencers throughout the state.
  • Partner will provide the WI SHRM State Council monthly educational updates to be posted on the Council website and in council communications to its 3,800 member database.
These partnerships will focus in the following areas.  One organization in each area of focus will be selected annually.
 
Category Renewal Organization
Total Rewards-Employee Benefits/Compensation December 1, 2020 Hausmann-Johnson Insurance
Recruitment/Staffing December 1 ,2021 TIAA-CREF Tuition Financing
Safety and Compliance May 1, 2021 J.J. Keller
Health & Wellness December 1, 2020 Advocate Aurora Health Care
Executive Coaching & Development December 1, 2021 TBA
HR Strategy   Open
Talent Management - Leadership/Performance Management/Development/Succession Planning December 1, 2020 Concordia University Wisconsin
Recognition May 1, 2021 Royal Recognition
Workforce Readiness December 1, 2020 Wisconsin Technical Colleges
Continuing Education December 1, 2020 WI School of Business - Center for Professional and Exec Development
Legislative May 1, 2021 Boardman Clark
Self-Funded Education December 1, 2020 The Alliance















 
 

​2021 Deadlines for Articles
As one of your benefits you are able to submit a monthly article for our eblast that goes out approximately by the 10th of each month to our membership.  Please mark your calendars of the due dates for your articles to be included each month.

There is a different folder for the forwardHR articles and those deadlines are listed below, as well.  You will be receiving a reminder email each month to submit your articles.  Click here for instructions on how to submit your articles for publication on the WI SHRM website.
 
Month Deadline
January December 29, 2020
February January 29, 2021
Spring edition
of forwardHR
February 8, 2021
Theme:  Announced after Dec 2020
State Council Meeting
March February 26, 2021
April March 29, 2021
May April 29, 2021
June May 29, 2021
Fall edition
of forwardHR
June 3, 2021
Theme:  Cracking the HR Code
July June 29, 2021
August July 29, 2021
September August 29, 2021
October Off month due to Conference
November October 29, 2021
December November 29, 2021



forwardHR Article Guidelines
As an Educational Partner with WI SHRM you have the opportunity to publish an article in our biannual forwardHR magazine.  Key points to remember:
  • Each edition has a theme.  You will have the opportunity to craft an article in alignment with the theme or you can submit a topic of your choice that aligns with your Partnership category, hot topic in the industry, etc. 
  • You will submit your article to an online drop box
  • Submit your articles in Microsoft Word format
  • Content should not exceed 500 words
  • Include a short bio of the author
  • Include a photo of the author in a separate file as a high resolution jpeg
In addition, if you find that you need assistance with article production, Insight Publications has free-lance writers available to assist your organization for a nominal fee.  Contact WI SHRM Administration at wishrm@morgandata.com for more details.
 
Sponsor Opportunities
Many sponsorship opportunities are available with the Wisconsin SHRM State Council. Investment as a sponsor will expose your brand to many HR Professionals at our individual events. Consider being a sponsor of one of these events and/or offer an in-kind donation!
 
Volunteer Recognition ($2,750) 
Shirts provided to all state council members. Company logo along with SHRM required logos on shirts.
  • Logo displayed on home page of WI SHRM State Council Website for 1 year.
  • Logo will be linked to company website.
  • ½ page black and white ad in the Wisconsin State Conference program.
  • Website logo will rotate with partner logos.
Additional Sponsor Opportunities for the Wisconsin State SHRM Council are listed below.
Opportunities vary based on the event. Contact Traci Scherck for more details.
  • WI SHRM State Conference (largest WI SHRM event of the year) - Click Here
  • Badger Bash at SHRM National Conference
  • State Day on the Hill
  • State SHRM Leadership Conference
  • One Day to Make a Difference (philanthropic events throughout the state)
  • State SHRM Student HR Games
  • In-kind Donations for SHRM Foundation Events
Additional Opportunities
Additional opportunities to connect with over 6,000 human resource professionals throughout the state include:
  • Exhibition opportunities at the WI SHRM State Conference
  • Advertising opportunities in the WI SHRM State Conference brochure
  • Advertising opportunities in the forwardHR print & digital magazine
Contact WI SHRM Administration for more details and to express interest in any of these opportunities.
 
 
Contact Information

 

Traci Scherck, MPA, NHA, SPHR, SHRM-SCP
Elevated Talent Consulting
Ph:  (608) 312-4324
Em:  traci@scherckconsulting.com


Biography

Traci is a dynamic, thoughtful and innovative HR professional that is committed to putting humans first while achieving customer engagement and profitability goals through authentic and concise HR solutions. She has 15 years of experience building and implementing HR programs that result in increased 
retention and employee engagement.   She is the Talent Optimization Expert and a skilled trainer.

Traci holds a Bachelor of Science degree in Management from UW- La Crosse. MPA (Master degree in Public Administration) in management and leadership from Northern Illinois University. SPHR and SHRM-SCP certifications along with her NHA – Nursing Home Administrator License in Wisconsin.  Traci is a board member with Blackhawk Human Resource Association (BHRA), a local chapter of SHRM.