2023 WI SHRM
Student Conference
and Case Competition

April 1, 2023
Moraine Park Technical College
Beaver Dam Campus
Beaver Dam, WI



Conference Information

The WI State Council SHRM Student Case Competition will take place on Saturday, April 1, 2023 at Moraine Park Technical College in Beaver Dam.

Click photo above to check out this Youtube video about the event!

In this “realistic job preview” competition, team members will leverage knowledge acquired through their studies and apply it to a realistic HR situation likely to be encountered in the work world. This competition requires integrated HR thinking, ethical decision-making, and strong communications and presentation skills.

Teams will be provided with a business case study 2 weeks before the event. Each team will analyze the case study and come up with a solution, preparing both a written executive summary and PowerPoint slides to be included in a 15-minute presentation to be submitted prior to the event. 

Prizes will be awarded:

  • 1st Place - $1,000 
  • 2nd Place - $850 
  • 3rd Place - $500

Funds will be awarded to your schools' chapter to be utilized for future SHRM programming activities and events.

Individual Eligibility
*All competing team members must be current SHRM student members with active memberships at the time they register.  SHRM Membership is $49.  Please advise if you need support for WI SHRM at in order to secure your membrship as a SHRM student.

You do not have to be associated with a student chapter in order to register for the event.

*All competing team members must be active students at their college/university.

*All team members must register as Case Competition attendees to be eligible to compete.

*Individual students that prefer not to participate in the Case Competition are welcome to attend all sessions, meals, networking and observe the competition sessions.

Team Eligibility 
*We are required to have at least 4 teams to run the competition. We can have up to 9 teams. A minimum of 2 students and a maximum of 6 students may participate on each team.

*Any team that registers after capacity has been reached will automatically be placed on a waitlist. If a slot opens, the team captain will be notified. Waitlisted teams will be invited to compete in the order in which they registered.

Registration Requirements
You will need the following information to register! Each member of the team must register separately and use the SAME team name.

*A Team Captain
*A Team Name
*All Team Members

When you register, please select from one of the below five registration types:

(1) Student HR Games and Conference Participant - University or Technical College students on a team.

(2) Student - Conference Only - Not actively participating in the case competition; observing only.

(3) Chapter Advisor – Advisors attending with your chapter.

(4) Conference Volunteers – HR professionals in a local chapter or SHRM member at-large who are interested in performing a volunteer role during the games.  We will need greeters, general assistance, Case Compeition Team Connectors and SHRM-Certified (SHRM-CP or SHRM-SCP) Judges.  You will be contacted directly with your final volunteer assignment/s.  Click here for more information!
(5) Speakers – Guest speakers register using this registration type.

Deadline for student teams to register is Friday, March 10, 2023.

Conference attendees may still register after that date! 

Questions? Please contact: 
Alexis Outlaw,  WI SHRM College Relations Director or

Interested in volunteering at the event?  Click here!

Event Pricing


Event Venue

Student (Full-Time Undergrad)
Student Chapter Admin/Advisor
SHRM Member
Non-SHRM Chapter Member



Moraine Park Technical College
700 Gould Street
Beaver Dam, WI 53916

Event Lodging



  Holiday Inn Express & Suites
311 Seippel Blvd
Beaver Dam, WI 53142
ph:  920.392.7900

All reservations must be guaranteed with a major credit card. Any cancellations must be made 24 hours prior to the arrival date or a one-day charge will be assessed.

Conference at a Glance


Volunteer Orientation

Date/Time Description
Online Virtual Meeting
March 27, 2023
Case Competition Judges Orientation - 1 PM via Zoom
Online Virtual Meeting
March 27, 2023
Volunteer Orientation - 2 PM via Zoom



Saturday, April 1, 2023: Conference Day 

Time Description
8:30 - 9:00 am Event Registration /Team Check-in/ Social Networking
9:00 - 10:30 am General Session: Welcome (10 minutes)
HR Conference Volunteer Opportunities & Sponsorship Recognition

Opening Keynote – Neil Ihde of Life IQ  (60 minutes)
Case Competition Orientation (20 minutes)
10:30 - 10:45 am Stretch Break
10:45 - 11:30 am Case Competition Oral Presentation Round(s) #1  (45 minutes)
11:30 - 11:45 am Transition to next round
11:45 - 12:30 pm Case Competition Oral Presentation Round(s) #2 (45 minutes)
12:30 - 1:45 pm Attendee Luncheon
Keynote Address – Ms. Dorothy Enriquez of Ellevate Collective
1:45 - 2:00 pm Small Group Think Tank & Share Out: “What Can WISHRM Do?"
2:00 - 2:30 pm  Awards Presentation 
Note: Conference agenda may change without prior notice.

Keynote Speakers

Neil Ihde,
Life IQ
Neil Ihde | Life IQ
4 Secrets to Becoming a S.T.A.R. - How to Attain Success in Your Personal and Professional Life

About the Program:  Successful people have certain characteristics in common.These individuals are in our circles.They encourage us, inspire us...we are better for having known them.Over twenty years ago, I made a list of my most favorite people on the planet and began to examine their influence and what made them so special. They achieved much in their personal lives as well as in their work.I found that each of them was a S.T.A.R. and I uncovered their secrets on how they became that way.We will unpack essential, practical, and life-altering information that you can put into practice today.

About the Speaker:  Neil Ihde (Ee-dee) is a speaker, lecturer, consultant and founder of Life IQ where he motivates groups and individuals to work, play, relate and live intelligently. He has worked with numerous managers, directors, corporate leaders, and teams to improve their personal and professional effectiveness. Neil has worked with over 25 Fortune 500 companies including AT&T, Discover Card, Domino’s, Transamerica, GE among others. Neil has also consulted internationally with clients from a dozen countries. He is a TEDx speaker and his Life IQ YouTube channel recently eclipsed a half-million views. Neil's academic background includes a B.A. in Psychology, a B.A. in Sociology, and a MA in Counseling.  Neil and his wife Deb have two children and live in Appleton, Wisconsin.

Dorothy Enriquez,
Ellevate Collective


Dorothy Enriquez | Ellevate Collective
What it Means to Lead From Every Seat

About the Program: College student, working professional, and contributor to one's community are all titles you each are all working to achieve. Let us explore how these positions and your affiliation as a SHRM student member can be leveraged as you continue to work towards what success looks like for you! Whatever the seat, join the conversation as we figure out what it means for you to take the next steps to claim your position.

What it Means to Lead From Every Seat is designed to help student leaders feel empowered as they unlock their leadership to rise into influential and powerful roles. This workshop offers practical and relatable tips regarding personal and professional growth and success. We will focus on getting into alignment and position to help you accelerate to your ascent. Participants will explore what it would look like to step into their leadership powerfully even in the face of fear. 

 What We Cover: 
 • Align with Your Purpose 
 • Take Your Seat at the Table 
 • Overcome Imposter Syndrome Benefits: When young people are developed, trained, and supported to ascend into powerful roles, they can change the game.

When tomorrow’s leaders lead from every seat they sit in, the organization sees transformation as well as dollars. With the right mindset, skillset and toolset, emerging leaders would be primed to take their seat at the table in today’s current landscape and climate. 

About the Speaker:  Dorothy Enriquez is a third culture kid who grew up to love fashion, gal pal bonding, learning and leadership. Dorothy has found her written works on confidence, competence and closing the leadership gap in Forbes, Training Industry Magazine, The BOSS Network.

Dorothy is known for her effective communication skills, ‘edutaining’ leadership courseware and interactive programs. A 15-year veteran of Corporate America, wielding multiple certifications (Diversity, Equity & Inclusion, Emergenetics, Situational Leadership & Breakthrough Performance) and a master’s degree in Human Communication, she strives to make transformative development accessible.

In 2018 after giving birth to her daughter, Dorothy went full time as a business owner. The Ellevate Collective, formerly known as The Communication Strategist is dedicated to helping organizations and individuals optimize their leadership so that they are equipped to lead from every seat they sit in.

Serving clients such as African American Leadership Alliance Milwaukee, Apartment Association Kansas City, FUEL Milwaukee, Kohl’s, The Y, Campbell’s The Boys & Girls Club of Greater Milwaukee, Rockwell Automation & The City of Milwaukee, Ellevate strategically supports you through your leadership transformation in a relatable and impactful way.


Contact Information

Terleen Cheslock

Alexis Outlaw, SHRM-CP
College Relations Director

Phone: 414.382.6104
Term start:  01/01/2022


For the last 14 years, Outlaw has held positions focusing on the functions of Human Resources and Education (K-12 and Higher Ed). Outlaw's experience in executive-level recruitment, talent acquisition, and employee incentive programming has helped shift the organizational culture of a variety of organizations and promote change management. In K-12 and higher education settings, she has passionately served in the public, private and charter sectors, most recently serving for four years, as the Director of Admissions and Enrollment at St. Joan Antida High School, an all-girls school.

Outlaw currently serves as an Assistant Professor of Business Administration and Human Resources at Mount Mary University. Previously she was at Alverno College, her alma mater, serving as Assistant Director of Admissions - High School Recrutiment, Adjunct Faculty in the School of Business, as well as the first Director of Diversity, Equity, and Inclusion. It has been a pleasure for Outlaw to be able to serve in all-girl educational spaces and promote college to prospective students and families.

Outlaw got her credentials to be a certified professional of Human Resources by taking the SHRM – CP exam in the summer of 2020. Outlaw served on the Executive Board of Directors at Highland Community Montessori School, is a current member of Milwaukee Metro Society for
Human Resource Management, serves as the Vice President of Membership for the Milwaukee Chapter of the National Association for African Americans in Human Resources (NAAAHR), is a Director of Diversity, Equity, and Inclusion at Alverno College, and teaches as adjunct faculty, Human Resources, Business and SHRM certification courses.

In her spare time, Outlaw enjoys watching sports (Go Milwaukee Bucks Go!..... Go Seattle Seahawks Go!), golf, cooking, hosting and MCing social events, and spending time traveling with her eleven-year-old son Che (like Hey but with a C).

Additional Information